TON Rebrands Its Token to GRAM as Exchanges Start the Transition

The Open Network has announced it is rebranding its native token from Toncoin to Gram, and major exchanges are already laying out timelines for the ticker changeover. The move revives a name from TON’s original whitepaper era while triggering a multi-week transition across spot and futures markets.

What TON says is changing with the move from Toncoin to GRAM

TON’s official homepage now presents the network’s native asset as GRAM, while keeping The Open Network as the blockchain brand. A recent-news item on the site dated June 1 is labeled “Toncoin → Gram. Community vote,” confirming the rebrand followed a community governance process.

The change is a naming and ticker migration, not a new token launch or chain fork. TON’s whitepaper documentation describes the native coin as “also known as the Gram (GRM),” meaning the project is returning to its original identity rather than introducing something new.

No token swap is required. Existing Toncoin holders will see their balances relabeled, and the underlying asset, its supply mechanics, and the TON blockchain itself remain unchanged. Coverage from BeInCrypto described the process as a three-week transition with no migration claim event.

The token traded at $1.77 at the time of writing, up roughly 4% over 24 hours, with a market cap near $4.75 billion and daily trading volume around $136 million.

How Binance is handling the GRAM transition

Binance announced on June 12 that it will support the rebrand and convert TON balances to GRAM at a 1:1 ratio. The exchange published a detailed operational timeline covering spot pairs, futures contracts, and deposit handling.

Under Binance’s schedule, TON perpetual futures will settle on June 23. Existing TON spot trading pairs will be removed on June 30 at 03:00 UTC, and new GRAM spot pairs will go live on July 2 at 08:00 UTC.

That leaves a roughly two-day window between the delisting of TON pairs and the opening of GRAM pairs. Traders holding open positions or pending orders on TON pairs should plan around the June 30 cutoff.

Competitor coverage has focused largely on the symbolic aspects of the rename. What distinguishes the Binance notice is the granular operational detail: specific UTC timestamps for pair removals, futures settlement, and relisting. Other exchanges have not yet published comparable timelines, similar to how Bitmine’s recent large ETH accumulation highlighted how exchange-side mechanics can lag behind headline announcements.

Why the GRAM rebrand matters for traders and holders

Token renames carry practical risks even when the underlying asset is unchanged. During the transition window, automated trading bots keyed to the TON ticker may fail, and price-tracking portfolios could temporarily lose continuity.

Liquidity fragmentation is another concern. Until all major venues complete the migration, the same asset may trade under two different tickers on different platforms. Traders watching for arbitrage or slippage should monitor whether smaller exchanges lag behind Binance’s July 2 relisting.

The broader market backdrop adds context. The crypto Fear & Greed Index sat at 20, deep in “Extreme Fear” territory, at the time of writing. A rebrand rollout during risk-off sentiment means thinner order books and potentially wider spreads during the ticker changeover.

The regulatory history also looms in the background. The Gram name dates back to Telegram’s pre-2020 fundraising effort, which ended after SEC intervention. TON’s current team is framing this strictly as a rename of the existing asset, not a new issuance, a distinction that matters for how the change is perceived by regulators and compliance teams at exchanges.

For holders, the key signal of a smooth transition will be whether GRAM pairs open on July 2 with comparable liquidity to today’s TON pairs and whether deposit and withdrawal functionality remains uninterrupted across the changeover. As recent examples of large-scale wallet activity, such as the wallet that accumulated 85,000 HYPE from Bybit in three days, have shown, token movements during transitional periods can amplify short-term volatility.

Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.